The Team
Behind BETTER CONTENT
The global challenges we face are complex. However, it is urgent to address climate change, environment deterioration, consumerism, growing inequalities, social despair, etc.
We believe it is needed to shift to new mental paradigms in order to invent a new civilization model that is fair, sustainable and fulfilling for everyone.
Our small contribution to this wonderful goal is to help impact organizations spread their storytelling in favor of a positive change, by giving it more impact and more visibility.
Behind BETTER CONTENT
Once upon a time 2 friends chatted over a cup of tea… and decided to help change makers create a better world!
Franck & Julien are two seasoned Digital Strategists who have together more than 30 years of experience. Web Marketing, Content Strategy, Conversion, E-Commerce and Omnichannel Customer Journey have been their daily lot since the mid-2000s.
Their friendship began in 2008 and it is rooted in shared Human Values, Passion for Digital and Social Entrepreneurship as well as… a new hometown called Montreal!
As co-founders of BETTER CONTENT, they want to help change makers have a stronger impact by creating more engaging and visible content.